Speaking to SDForum about Launch Lessons on Monday, Sept. 14

logo_sdforumI have been invited to speak to the SDForum Marketing SIG next Monday, September 14 about the rules I have developed for how to launch consumer technology products.

If you have not seen this talk yet, I encourage you to come and hear the talk. Its got good lessons for anyone launching a product–consumer tech or not. And it’s definitely NOT an hour of bullets on a slide. I’ve worked hard to make the talk entertaining with video clips, props, etc. Come check it out. Details are below along with an interview the organization conducted with me.

Interview: http://marketingsig.blogspot.com/2009/09/dont-just-plan-party.html

Subject: Don’t Launch a Product, Launch a Product Experience: 11+ Rules to Learn

Location:
DLA Piper Rudnick Gray Cary LLP
2000 University Ave.(University Circle)
East Palo Alto, CA 94303

Agenda:
6:30 – 7:00 p.m. Registration / Networking / Refreshments
7:00 – 7:15 p.m. Announcements and Introductions
7:15 – 8:30 p.m. Presentation and Discussion
8:30 – 8:45 p.m. Wrap-up / Networking

Cost:
$15 at the door for non-SDForum members
No charge for SDForum members
No registration required